ReelSEO
ReelSEO.com is a first-of-its-kind website dedicated to providing unique insight and informative articles on the ever-growing use of online video marketing, video SEO, video search, and video advertising. Our expert columnists research and analyze the latest options, offerings and trends in an effort to guide internet marketers and business owners towards best practices and online video services that suit their needs. Articles include tutorials, tips, commentary, interviews, conference coverage and news about the rapidly evolving world of online video.
Updated: 2 hours 7 min ago
Viral Video Nostradamus – Babies, Cats & Turtles – Will These Videos Go Viral?
It’s been several weeks since our last Viral Video Nostradamus post, and another attempt at predicting viral success is long overdue. The hope is that I can hit on at least one of these, and over time begin to have a better understanding about what it is that makes some videos skyrocket and others fizzle. [...]
Categories: Video Articles
YouTube Tops 14.5 Billion And Sets New Record Says comScore
It’s certainly long in the coming. YouTube, well technically the Google sites, topped 14.6 billion video streams in May according to comScore. Yes, those computators of computationals are back with their latest stats set, this time it’s for May 2010. What have they to say? Hear ye, Hear ye, comScore has announced the video online [...]
Categories: Video Articles
Brightroll Rolls Out New ROI Measurement Products
Keep rolling, rolling, rolling…out the new products! Brightroll teamed up with Vizu, Nielsen, InsightExpress and comScore to put together a series of new measurement products for its users. Roll on through to find out more. BrightRoll now has five new products that are aimed at helping you find out exactly what your ROI is for [...]
Categories: Video Articles
Brightcove Now Serving Video To Android Mobile Devices
If you create video and put it online, then the chances are good that you’d actually like people to be able to see it. And as more and more web users go mobile–using smart phones and other mobile devices for their browsing, discovering, and sharing activities–it’s rapidly becoming vital that your video be viewable on [...]
Categories: Video Articles
How to Optimize YouTube Videos – YouTube SEO Presentation
Last week I had the privilege of speaking, along with Lane Shackleton of YouTube, at the Dallas Fort Worth Search Marketing Association. The topic was YouTube – why YouTube, and how to market, optimize, and advertise video content on YouTube so as to take full advantage of the opportunity that exists within YouTube. The following [...]
Categories: Video Articles
PopScreen To Help Monitor & Predict The Rise Of Viral Videos
PopScreen, which I first wrote about last fall, is a fantastic service. I remarked at the time that it filled a definite void for me as a video viewer—specifically in how it allowed me to keep a running list of all my favorite web videos all in one central place, and even let me re-watch [...]
Categories: Video Articles
Get Rolling with WebM Video – VP8 Encoding Tools for WebM
So Google wrapped up Vorbis and VP8 into WebM and is offering it as open source to help drive a fully open standard for media online including video. Nearly everyone and their brother have jumped on board (except Intel, who said they will consider it if it becomes popular for Internet TV, and Apple) and [...]
Categories: Video Articles
5 Ways to Use YouTube’s New Video Editor Tool
Just last week, YouTube announced their own video editor that allows you to edit your videos directly on YouTube. How cool is that! That same night, because I couldn’t sleep from the excitement, I created a how-to video showing how 5 easy ways to use the YouTube video editor. Here are 5 ways to use [...]
Categories: Video Articles
Video Marketing Tip for Attorneys – Offer Honest, Useful Information
Imagine that you needed to hire an attorney and you decided to search out one online. For those attorney’s that have web video, which one would you choose if you were to base your decision off their video? Would you choose the lawyer who tells you how great they are and what a fantastic law [...]
Categories: Video Articles
Online Video More Popular Than Pie (Maybe) And Voting
I like pie. I’m sure a lot of you like pie. I also like online video, I’m sure you like online video as well, or else you wouldn’t be reading this now would you? But who reigns supreme in the pie vs. Online video war? Online video, probably. I mean at least 66% of Internet [...]
Categories: Video Articles
Viral Video Round Up – Time Manipulation, Candles, & Reunited Soldiers
We’re back with another look at some of the week’s biggest viral hits. As always, we’re hoping to learn a little something—some nugget of insight—by reverse engineering what ingredients helped each example video go viral. This week we have a heartstrings-tugging video, another music video that pushes boundaries, and an artistic piece of stop-motion video [...]
Categories: Video Articles
How to Watch HTML5 WebM Videos on YouTube
YouTube has already started transcoding video to the new WebM/VP8 codec but you can’t access it. Or can you? YouTube is already working on integrating WebM into their ongoing HTML 5 efforts and if you join in the fun you can experience it for yourself. How to Watch WebM on YouTube: Get yourself a WebM/VP8 [...]
Categories: Video Articles
Facebook Video Ads Rock – Cheaper, More Engaging
TubeMogul, the online video distribution, analytics, and video ad network, has released a new report comparing video ads on Facebook to comparable click-to-view video ad units on publisher sites—in other words, they compared video ads on Facebook to video ads that typically stand alone. The comparison was for cost, viewing time, and other factors. The [...]
Categories: Video Articles
Save & Learn – ReelSEO Discount For 2010 SES San Francisco
Search Engine Strategies 2010 Conference & Expo is ready to return to San Francisco. SES 2010, running August 16-20, promises to continue the fantastic tradition of quality sessions, a huge expo, and excellent networking opportunities—oh, and ReelSEO is a media partner for SES 2010 in San Francisco. This year’s keynote speakers will be Jeffrey Hayzlett [...]
Categories: Video Articles
Video Chat Platforms – Choosing The One That’s Right For You
ReelSEO’s Grant Crowell talks with author and popular video expert Steve Garfield about choosing the best video chat solutions for your online marketing and business needs, including getting best production quality, and what he sees as the “next big thing” with web video chat technology in online marketing.
Categories: Video Articles
How To View & Analyize YouTube Statistics For Any Video
If you are an avid YouTube user, then you are likely already familiar with YouTube’s video analytics functionality, YouTube Insight. YouTube Insight will provide you with information on how many people have viewed your video(s), what part of the world they are in, where views originated from and more… But – did you know that you [...]
Categories: Video Articles
YouTube Announces A Bare-Bones Video Editing Tool
Holy crap! YouTube has just today confirmed that they’re planning to release an online video editing tool. And it’ll be live in the TestTube—YouTube’s playground for new beta features—sometime tonight or tomorrow. Holy crap! Just a few short weeks ago I wrote an article speculating on what new features and services YouTube might offer in [...]
Categories: Video Articles
Screen Convergence Suddenly Interesting to Others Outside of ReelSEO
Snarky? I always am, you shouldn’t be surprised. But it seems that some other news outlets which talk about media have gotten wind of this new-fangled thing called screen convergence…well whoopty-doo! We here are ReelSEO are so far beyond that we won’t even…hold on, phone call from Mark… Hey, let’s talk about screen convergence everyone! [...]
Categories: Video Articles
comScore Says Brightroll Tops 97% Reach in May. Booya!
Yes, 97% of Internet users apparently see something served up by the Brightroll ad agency (lati Doti, they love the Todi…old school rap lyrics anyone?). That’s a pretty stout piece of the pie. But they’re not alone in that rare area of the stratosphere… Aha! Made you read more! Anyway, while Brightroll did rack up [...]
Categories: Video Articles
Google: To All Publishers – Get Your Video Sitemaps Ready
Last week, at the SMX Advanced conference in Seattle, I had the pleasure of meeting Matt Cutts, Principal Engineer and head of Google’s web spam team. Matt is a well-known figure in the SEO community and often advises the public on how to get better visibility in Google search. At the conference, Matt made [...]
Categories: Video Articles
